Tag Archives: business

Open letter to all business owners

Dear business owner,

As you might have noticed while observing every life around you these days, quite a few of the phenomena that have become extremely popular among a large part of the population (obviosuly including a sizeable chunck of your customers) are focused on sharing things – more often than not online. On Facebook, Instagram, Snapchat and Twitter to name just a few.

A smaller group of people is sharing not only their personal experiences and the pictures of their pets (or kids, or food, or hobbies, or any combination of those – never seen the one with the cat seemingly playing the guitar being chased by the kid covered in spagehtti sauce?), but also knowlegde and/or useful information. Wikipedia is the obvious example there. But also the Local Guide initiative from Google belongs in this category: ordinary people all over the world Continue reading


Why you need to claim your company on Google Maps

Earlier this year, Google introduced a new feature for the Android version of Google Maps. This is how Google describes it: “In Google Maps, you can ask and answer questions about the places and business you see. Business owners and others can respond to these Q&As directly.” Very nice feature for the users of Google Maps, right? In my view, it indeed is – but there are some important and potentially problematic aspects of it that both the users of Google Maps and the owners of businesses shown on Google Maps are completely unaware of. Continue reading

Quote of the day #85

“Personal computers are just too hard to use, and it’s not your fault.”

Walt Mossberg
(in 1991 – and again in 2017, as the quote unfortunately is still valid)


Quote of the day #76

“Nature gave us two ears and one mouth, clearly indicating that it’s more important to listen than to talk.”

Peter Shankman
(in Nice Companies Finish First)


Quote of the day #74

“Ten years ago, Apple’s largest asset was an incredibly innovate research & development department. Today, Apple’s greatest asset is cash.”

Tom Webster


Do check your email in the morning

9126513137_3c3c553aaf_kOne of the podcasts* I regularly listen to is HBR Ideacast and a while ago I heard an episode featuring Ron Friedman on how to structure your day to get the most done. One of the claims he makes is that you should not check your email at the beginning of your working day. I completely disagree. Continue reading


Another novelty of this digital age: e-borders

Picture by Paolo Cuttitta (https://www.flickr.com/photos/paolo_cuttitta/)Amazon hates Belgium. Or at least that is the conclusion I’m inclined draw after having been an Amazon customer for quite a few years now. On several occasions I’ve come across services Amazon is offering that sound really great to me, only to find out – a numbers of steps into the signing up process – that the service is not available in Belgium, the country I spend most of my time in.

Now, I do understand that Belgium will never be Continue reading